Concept project
THE MAKERS SUMMIT.
One visual language that travels from poster to venue, wayfinding and printed merchandise.
Concept
Project overview
This illustrative concept explores how a flexible print system could give a creative event a clear and confident presence.
The challenge
How can one event identity stay recognizable across very different surfaces and scales?
The solution
High contrast typography, one bold accent colour and recurring graphic motifs create a coherent system.
The outcome
Wayfinding, posters, programs and merchandise form a connected visual experience. This is a concept; outcomes are not presented as client metrics.
The system up close.
Possible print applications
Large-format printWayfindingPrograms and bookletsPackaging and merchandise
